Tangent applied the brand across the interior and exterior of the 108,000 square feet space. To reflect the ‘Athlete Centred, Sport Focussed’ ethos of the brand, oversized Pictograms were applied to the glass-front meeting rooms, using a frosted effect to create varying degrees of privacy. Each room has one vibrant feature wall, complimented with a high gloss typographic overlay. Each floor is colour coordinated to assist wayfinding, and the Pictogram concept culminates at the impressive Boardroom – the only room that features all 17.